According to results of a study conducted in 2019 among global event marketing industry professionals, exhibitor invite programs, paid social ads, and remarketing where the top three marketing tools used in promotion of trade shows. The study assumed that e-mail marketing was already used so commonly that it was not included as one of the options, in order to examine the usage of other tools. In fact, 71 percent of respondents indicated e-mail marketing as the most effective tool in marketing their trade shows.
Leading channels and tools used for trade show marketing according to industry professionals worldwide in 2019
The source did not provide information on the sample number and the exact date of survey. Question: What marketing tools / channels do you currently use?
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The Social Effect. (February 20, 2020). Leading channels and tools used for trade show marketing according to industry professionals worldwide in 2019 [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1126633/most-used-channels-for-trade-show-marketing-worldwide/
The Social Effect. "Leading channels and tools used for trade show marketing according to industry professionals worldwide in 2019." Chart. February 20, 2020. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1126633/most-used-channels-for-trade-show-marketing-worldwide/
The Social Effect. (2020). Leading channels and tools used for trade show marketing according to industry professionals worldwide in 2019. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1126633/most-used-channels-for-trade-show-marketing-worldwide/
The Social Effect. "Leading Channels and Tools Used for Trade Show Marketing According to Industry Professionals Worldwide in 2019." Statista, Statista Inc., 20 Feb 2020, https://www.statista.com/statistics/1126633/most-used-channels-for-trade-show-marketing-worldwide/
The Social Effect, Leading channels and tools used for trade show marketing according to industry professionals worldwide in 2019 Statista, https://www.statista.com/statistics/1126633/most-used-channels-for-trade-show-marketing-worldwide/ (last visited November 23, 2024)
Leading channels and tools used for trade show marketing according to industry professionals worldwide in 2019 [Graph], The Social Effect, February 20, 2020. [Online]. Available: https://www.statista.com/statistics/1126633/most-used-channels-for-trade-show-marketing-worldwide/
