Colombia: share of social media interactions 2020, by platform

Published by
Tiago Bianchi,
May 12, 2022
According to data, 47 percent of social media interactions in Colombia in 2020 were conducted on Facebook. This was followed by Instagram, which was responsible for 42 percent of the interactions. Between 2019 and 2020, the number of Facebook users in the South American country grew by approximately 730 thousand users.

Distribution of social media interactions in Colombia in 2020, by platform

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Release date

April 2021

Region

Colombia

Survey time period

January to December 2020

Supplementary notes

Figures have been rounded.

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Statistics on " Social media usage in Colombia "

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Other statistics that may interest you Social media usage in Colombia

Overview

7

Performance

7

Usage

6

Facebook and Messenger

7

Instagram

5

TikTok

4

YouTube

5

Other networks

7

Advertising and influencers

7

Further related statistics

16

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