Impact of coronavirus pandemic on anticipated food product launches U.S. 2020

Published by
T. Ozbun,
Jan 27, 2022
Around 52 percent of product developers in the food processing industry in the United States surveyed in March and April 2020 expect that the product launches will be delayed by a couple of months due to the coronavirus outbreak.

For further information about the coronavirus (COVID-19) pandemic, please visit our dedicated Facts and Figures page.

Anticipated food product launch delays due to the coronavirus pandemic in the United States in 2020

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Release date

June 2020

Region

United States

Survey time period

March 19 to April 19

Number of respondents

291 respondents

Special properties

Product developers in the food processing industry

Supplementary notes

*Original survey question was the following: "Do you think the coronavirus situation will cause a delay in product launches? How long a delay?"

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