Favorite ways of shopping online in China 2020

Published by
Xin Ou,
Feb 27, 2024
According to the survey about live streaming commerce in China, more than 58 percent of respondents preferred to browse online for shopping items. About 21.4 percent of respondents said that they liked to shop in live streaming sales.

Preferred styles to shop online among respondents in China as of June 2020

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Release date

June 2020

Region

China

Survey time period

May 26 to June 2, 2020

Number of respondents

5,415 respondents

Method of interview

Questionnaire

Supplementary notes

The survey was conducted among respondents:
43.51 percent female and 56.49 percent male;
1.4 percent aged below 18 years, 29.47 percent between 18 and 25 years, 42.11 percent between 26 and 35 years, 14.04 percent between 36 and 45 years, 11.93 percent between 46 and 60 years, 1.05 percent aged above 60 years;
59.8 percent office workers, 18.6 percent free lancers, 11.13 percent students, and 9.47 percent others.

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Overview

5

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Payment methods

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Purchase decisions

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Online shopping

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Ethical shopping

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COVID-19 impact

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Shopping behavior in ChinaE-Commerce in ChinaOnline grocery shopping in the United StatesRetail industry in ChinaGrocery shopping in China
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