Frequent loyalty card usage among shoppers in the United Kingdom (UK) was more prevalent among female consumers. According to the results of a consumer survey, when asked about the frequency of using their loyalty card when shopping for promotional items only, 44 percent of female shoppers said they always used their cards. In comparison, 38 percent of male shoppers used their cards with this frequency.
How often do you swipe your Loyalty Card for shopping for promotional items only?*
* 'Promotional items' is defined by the source as "not part of main or top-up shopping." Survey participants were asked how often they swiped their loyalty card for the type of shopping activity in question, i.e. promotional items only.
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dunnhumby Beyond. (June 2, 2020). How often do you swipe your Loyalty Card for shopping for promotional items only?* [Graph]. In Statista. Retrieved December 31, 2024, from https://www.statista.com/statistics/1125725/loyalty-card-usage-rate-for-shopping-for-promotional-items-in-the-uk-by-gender/
dunnhumby Beyond. "How often do you swipe your Loyalty Card for shopping for promotional items only?*." Chart. June 2, 2020. Statista. Accessed December 31, 2024. https://www.statista.com/statistics/1125725/loyalty-card-usage-rate-for-shopping-for-promotional-items-in-the-uk-by-gender/
dunnhumby Beyond. (2020). How often do you swipe your Loyalty Card for shopping for promotional items only?*. Statista. Statista Inc.. Accessed: December 31, 2024. https://www.statista.com/statistics/1125725/loyalty-card-usage-rate-for-shopping-for-promotional-items-in-the-uk-by-gender/
dunnhumby Beyond. "How Often Do You Swipe Your Loyalty Card for Shopping for Promotional Items Only?*." Statista, Statista Inc., 2 Jun 2020, https://www.statista.com/statistics/1125725/loyalty-card-usage-rate-for-shopping-for-promotional-items-in-the-uk-by-gender/
dunnhumby Beyond, How often do you swipe your Loyalty Card for shopping for promotional items only?* Statista, https://www.statista.com/statistics/1125725/loyalty-card-usage-rate-for-shopping-for-promotional-items-in-the-uk-by-gender/ (last visited December 31, 2024)
How often do you swipe your Loyalty Card for shopping for promotional items only?* [Graph], dunnhumby Beyond, June 2, 2020. [Online]. Available: https://www.statista.com/statistics/1125725/loyalty-card-usage-rate-for-shopping-for-promotional-items-in-the-uk-by-gender/
