Loyalty card usage among shoppers in the United Kingdom (UK) was seen more frequently among older age groups. According to the results of a consumer survey, when asked about the frequency of using their loyalty card when shopping for promotional items only, more than half of those aged 65 and older said they did always use their cards. Just over a quarter of shoppers aged 18-24 said they occasionally used their cards when shopping for promotional items only.
How often do you swipe your Loyalty Card for shopping for promotional items only?*
* 'Promotional items' is defined by the source as "not part of main or top-up shopping." Survey participants were asked how often they swiped their loyalty card for the type of shopping activity in question, i.e. promotional items only.
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dunnhumby Beyond. (June 2, 2020). How often do you swipe your Loyalty Card for shopping for promotional items only?* [Graph]. In Statista. Retrieved November 24, 2024, from https://www.statista.com/statistics/1125669/loyalty-card-usage-rate-for-shopping-for-promotional-items-in-the-uk-by-age/
dunnhumby Beyond. "How often do you swipe your Loyalty Card for shopping for promotional items only?*." Chart. June 2, 2020. Statista. Accessed November 24, 2024. https://www.statista.com/statistics/1125669/loyalty-card-usage-rate-for-shopping-for-promotional-items-in-the-uk-by-age/
dunnhumby Beyond. (2020). How often do you swipe your Loyalty Card for shopping for promotional items only?*. Statista. Statista Inc.. Accessed: November 24, 2024. https://www.statista.com/statistics/1125669/loyalty-card-usage-rate-for-shopping-for-promotional-items-in-the-uk-by-age/
dunnhumby Beyond. "How Often Do You Swipe Your Loyalty Card for Shopping for Promotional Items Only?*." Statista, Statista Inc., 2 Jun 2020, https://www.statista.com/statistics/1125669/loyalty-card-usage-rate-for-shopping-for-promotional-items-in-the-uk-by-age/
dunnhumby Beyond, How often do you swipe your Loyalty Card for shopping for promotional items only?* Statista, https://www.statista.com/statistics/1125669/loyalty-card-usage-rate-for-shopping-for-promotional-items-in-the-uk-by-age/ (last visited November 24, 2024)
How often do you swipe your Loyalty Card for shopping for promotional items only?* [Graph], dunnhumby Beyond, June 2, 2020. [Online]. Available: https://www.statista.com/statistics/1125669/loyalty-card-usage-rate-for-shopping-for-promotional-items-in-the-uk-by-age/