In 2019, about 95.9 percent of the male social e-commerce platform Pinduoduo users who were born in the 2000s bought items their friends shared with them, while the same proportion of female users invited their friends to join the group buying for a better price. Pinduoduo is the second biggest e-commerce platform in China based on user number, next to Alibaba.
Distribution of Pinduoduo users born in 2000s who invited friends to buy items or bought items their friends shared in China in 2019, by gender
*Pinduoduo provides a discounted rate of a collective bulk purchases. In order to avail the price, you need to recruit friends and join together in the group-buy deal.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Pinduoduo, & China Youth Online. (April 28, 2020). Distribution of Pinduoduo users born in 2000s who invited friends to buy items or bought items their friends shared in China in 2019, by gender [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1125056/china-share-of-pinduoduo-shoppers-using-social-function-by-gender/
Pinduoduo, und China Youth Online. "Distribution of Pinduoduo users born in 2000s who invited friends to buy items or bought items their friends shared in China in 2019, by gender." Chart. April 28, 2020. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1125056/china-share-of-pinduoduo-shoppers-using-social-function-by-gender/
Pinduoduo, China Youth Online. (2020). Distribution of Pinduoduo users born in 2000s who invited friends to buy items or bought items their friends shared in China in 2019, by gender. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1125056/china-share-of-pinduoduo-shoppers-using-social-function-by-gender/
Pinduoduo, and China Youth Online. "Distribution of Pinduoduo Users Born in 2000s Who Invited Friends to Buy Items or Bought Items Their Friends Shared in China in 2019, by Gender." Statista, Statista Inc., 28 Apr 2020, https://www.statista.com/statistics/1125056/china-share-of-pinduoduo-shoppers-using-social-function-by-gender/
Pinduoduo & China Youth Online, Distribution of Pinduoduo users born in 2000s who invited friends to buy items or bought items their friends shared in China in 2019, by gender Statista, https://www.statista.com/statistics/1125056/china-share-of-pinduoduo-shoppers-using-social-function-by-gender/ (last visited November 23, 2024)
Distribution of Pinduoduo users born in 2000s who invited friends to buy items or bought items their friends shared in China in 2019, by gender [Graph], Pinduoduo, & China Youth Online, April 28, 2020. [Online]. Available: https://www.statista.com/statistics/1125056/china-share-of-pinduoduo-shoppers-using-social-function-by-gender/
