Among the top 100 most often shown ads on free TV in Mexico between April 2018 and March 2019, 52 percent was targeting both genders, 39 percent was targeting women and nine percent was targeting men. TV ad spending in Mexico in 2018 amounted to 2.27 billion U.S. dollars.
Distribution of free TV ads between April 2018 and March 2019, by gender of target audience
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Instituto Federal de Telecomunicaciones (Mexico). (January 31, 2020). Distribution of free TV ads between April 2018 and March 2019, by gender of target audience [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1124580/tv-advertising-gender-mexico/
Instituto Federal de Telecomunicaciones (Mexico). "Distribution of free TV ads between April 2018 and March 2019, by gender of target audience." Chart. January 31, 2020. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1124580/tv-advertising-gender-mexico/
Instituto Federal de Telecomunicaciones (Mexico). (2020). Distribution of free TV ads between April 2018 and March 2019, by gender of target audience. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1124580/tv-advertising-gender-mexico/
Instituto Federal de Telecomunicaciones (Mexico). "Distribution of Free Tv Ads between April 2018 and March 2019, by Gender of Target Audience." Statista, Statista Inc., 31 Jan 2020, https://www.statista.com/statistics/1124580/tv-advertising-gender-mexico/
Instituto Federal de Telecomunicaciones (Mexico), Distribution of free TV ads between April 2018 and March 2019, by gender of target audience Statista, https://www.statista.com/statistics/1124580/tv-advertising-gender-mexico/ (last visited August 24, 2024)
Distribution of free TV ads between April 2018 and March 2019, by gender of target audience [Graph], Instituto Federal de Telecomunicaciones (Mexico), January 31, 2020. [Online]. Available: https://www.statista.com/statistics/1124580/tv-advertising-gender-mexico/