Most frequently bought FMCG products online in Russia 2020

Published by A. Melkadze, Jun 12, 2020
In April 2020, nearly every second Russian bought diapers online and dry baby food was included in every fourth online purchase in the same timeframe. Third most bought product was dog food, occupying 21 percent of the sales share.

Most sold fast-moving consumer goods (FMCG) online in Russia from in April 2020, by sales share*

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Release date

June 2020

Region

Russia

Survey time period

April 2020

Supplementary notes

* In monetary terms.

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