In 2019, around 48 percent of Indonesian respondents stated that they bought milk coffee because they wanted to experience new flavors. In recent years, cafe culture has started to take hold in Indonesia, especially among the young, urban population. As a majority-Muslim nation, cafes are the ideal and preferred place for youngsters to hang out.
Leading reasons for consumers to purchase milk coffee in Indonesia as at October 2019
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Share of respondents
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MIX Marcomm, & Toffin. (December 23, 2019). Leading reasons for consumers to purchase milk coffee in Indonesia as at October 2019 [Graph]. In Statista. Retrieved July 03, 2024, from https://www.statista.com/statistics/1124167/indonesia-reasons-for-buying-milk-coffee/
MIX Marcomm, und Toffin. "Leading reasons for consumers to purchase milk coffee in Indonesia as at October 2019." Chart. December 23, 2019. Statista. Accessed July 03, 2024. https://www.statista.com/statistics/1124167/indonesia-reasons-for-buying-milk-coffee/
MIX Marcomm, Toffin. (2019). Leading reasons for consumers to purchase milk coffee in Indonesia as at October 2019. Statista. Statista Inc.. Accessed: July 03, 2024. https://www.statista.com/statistics/1124167/indonesia-reasons-for-buying-milk-coffee/
MIX Marcomm, and Toffin. "Leading Reasons for Consumers to Purchase Milk Coffee in Indonesia as at October 2019." Statista, Statista Inc., 23 Dec 2019, https://www.statista.com/statistics/1124167/indonesia-reasons-for-buying-milk-coffee/
MIX Marcomm & Toffin, Leading reasons for consumers to purchase milk coffee in Indonesia as at October 2019 Statista, https://www.statista.com/statistics/1124167/indonesia-reasons-for-buying-milk-coffee/ (last visited July 03, 2024)
Leading reasons for consumers to purchase milk coffee in Indonesia as at October 2019 [Graph], MIX Marcomm, & Toffin, December 23, 2019. [Online]. Available: https://www.statista.com/statistics/1124167/indonesia-reasons-for-buying-milk-coffee/