Instagram monthly market share Asia 2024-2025

Published by Statista Research Department, Mar 13, 2025

As of January 2025, Instagram accounted for 14 percent of the social media market in Asia. In January of the previous year, Instagram held about ten percent of the region's social media market.

Monthly market share of Instagram in Asia from January 2024 to January 2025

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Source

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Release date

February 2025

Region

Asia, APAC

Survey time period

January 2024 to January 2025

Special properties

based on social media traffic referrals to other websites.

Supplementary notes

The source did not provide a date of publication. Date given here is the access date.

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Statistics on " Social media in the Asia-Pacific region "

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Other statistics that may interest you Social media in the Asia-Pacific region

Overview

3

Key platforms

5

Mobile market share

5

Meta

3

YouTube

3

TikTok/Douyin

5

Chinese platforms

4

Content creators

4

Consumer behavior

4

Further related statistics

6

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Statistics

Topics

Social media in the Asia-Pacific regionInternet usage in the Asia-Pacific regionInternet usage in Southeast AsiaInfluencer marketing in AsiaSocial commerce in Southeast Asia
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