According to a survey from 2019, most Italian travel agencies collected and saved contact details of clients digitally. More specifically, 86 percent of agencies claimed to do so. Moreover, 84 percent of travel agencies collected and saved personal data of clients digitally in 2019.
Share of travel agencies collecting and saving data of clients digitally in Italy in 2019, by type of data
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Share of travel agencies collecting and saving data of clients digitally in Italy in 2019, by type of data
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Osservatori Digital Innovation. (April 21, 2020). Share of travel agencies collecting and saving data of clients digitally in Italy in 2019, by type of data [Graph]. In Statista. Retrieved April 24, 2025, from https://www.statista.com/statistics/1123713/share-of-travel-agencies-collecting-and-saving-data-digitally-in-italy-by-type/
Osservatori Digital Innovation. "Share of travel agencies collecting and saving data of clients digitally in Italy in 2019, by type of data." Chart. April 21, 2020. Statista. Accessed April 24, 2025. https://www.statista.com/statistics/1123713/share-of-travel-agencies-collecting-and-saving-data-digitally-in-italy-by-type/
Osservatori Digital Innovation. (2020). Share of travel agencies collecting and saving data of clients digitally in Italy in 2019, by type of data. Statista. Statista Inc.. Accessed: April 24, 2025. https://www.statista.com/statistics/1123713/share-of-travel-agencies-collecting-and-saving-data-digitally-in-italy-by-type/
Osservatori Digital Innovation. "Share of Travel Agencies Collecting and Saving Data of Clients Digitally in Italy in 2019, by Type of Data." Statista, Statista Inc., 21 Apr 2020, https://www.statista.com/statistics/1123713/share-of-travel-agencies-collecting-and-saving-data-digitally-in-italy-by-type/
Osservatori Digital Innovation, Share of travel agencies collecting and saving data of clients digitally in Italy in 2019, by type of data Statista, https://www.statista.com/statistics/1123713/share-of-travel-agencies-collecting-and-saving-data-digitally-in-italy-by-type/ (last visited April 24, 2025)
Share of travel agencies collecting and saving data of clients digitally in Italy in 2019, by type of data [Graph], Osservatori Digital Innovation, April 21, 2020. [Online]. Available: https://www.statista.com/statistics/1123713/share-of-travel-agencies-collecting-and-saving-data-digitally-in-italy-by-type/
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