Based on an analysis of podcast advertising data in the top 400 podcasts in the United States, it was found that in the fourth quarter of 2019, the average number of ads in a podcast reached 3.2. In the preceding quarter, there was an average of 3.1 ads per podcast.
Average number of ads per podcast in the United States from 4th quarter 2018 to 4th quarter 2019
Characteristic
Average number of ads
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Westwood One. (April 27, 2020). Average number of ads per podcast in the United States from 4th quarter 2018 to 4th quarter 2019 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1123705/average-number-ads-per-podcast-united-states/
Westwood One. "Average number of ads per podcast in the United States from 4th quarter 2018 to 4th quarter 2019." Chart. April 27, 2020. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1123705/average-number-ads-per-podcast-united-states/
Westwood One. (2020). Average number of ads per podcast in the United States from 4th quarter 2018 to 4th quarter 2019. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1123705/average-number-ads-per-podcast-united-states/
Westwood One. "Average Number of Ads per Podcast in The United States from 4th Quarter 2018 to 4th Quarter 2019." Statista, Statista Inc., 27 Apr 2020, https://www.statista.com/statistics/1123705/average-number-ads-per-podcast-united-states/
Westwood One, Average number of ads per podcast in the United States from 4th quarter 2018 to 4th quarter 2019 Statista, https://www.statista.com/statistics/1123705/average-number-ads-per-podcast-united-states/ (last visited July 22, 2024)
Average number of ads per podcast in the United States from 4th quarter 2018 to 4th quarter 2019 [Graph], Westwood One, April 27, 2020. [Online]. Available: https://www.statista.com/statistics/1123705/average-number-ads-per-podcast-united-states/