Except for Bank Millennium, all other banks in Poland indicated in the chart reduced their advertising spending in the first quarter of 2020 compared to the previous year. Only Bank Millennium increased its marketing spending by 107.5 percent year-on-year.
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Consolidated advertising expenses of banks due to coronavirus (COVID-19) outbreak in Poland in 1st quarter 2019 and 1st quarter 2020
(in 1,000s zloty)
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WirtualneMedia. (June 8, 2020). Consolidated advertising expenses of banks due to coronavirus (COVID-19) outbreak in Poland in 1st quarter 2019 and 1st quarter 2020 (in 1,000s zloty) [Graph]. In Statista. Retrieved December 03, 2024, from https://www.statista.com/statistics/1123436/poland-advertising-expenses-of-banks-during-covid-19-pandemic/
WirtualneMedia. "Consolidated advertising expenses of banks due to coronavirus (COVID-19) outbreak in Poland in 1st quarter 2019 and 1st quarter 2020 (in 1,000s zloty)." Chart. June 8, 2020. Statista. Accessed December 03, 2024. https://www.statista.com/statistics/1123436/poland-advertising-expenses-of-banks-during-covid-19-pandemic/
WirtualneMedia. (2020). Consolidated advertising expenses of banks due to coronavirus (COVID-19) outbreak in Poland in 1st quarter 2019 and 1st quarter 2020 (in 1,000s zloty). Statista. Statista Inc.. Accessed: December 03, 2024. https://www.statista.com/statistics/1123436/poland-advertising-expenses-of-banks-during-covid-19-pandemic/
WirtualneMedia. "Consolidated Advertising Expenses of Banks Due to Coronavirus (Covid-19) Outbreak in Poland in 1st Quarter 2019 and 1st Quarter 2020 (in 1,000s Zloty)." Statista, Statista Inc., 8 Jun 2020, https://www.statista.com/statistics/1123436/poland-advertising-expenses-of-banks-during-covid-19-pandemic/
WirtualneMedia, Consolidated advertising expenses of banks due to coronavirus (COVID-19) outbreak in Poland in 1st quarter 2019 and 1st quarter 2020 (in 1,000s zloty) Statista, https://www.statista.com/statistics/1123436/poland-advertising-expenses-of-banks-during-covid-19-pandemic/ (last visited December 03, 2024)
Consolidated advertising expenses of banks due to coronavirus (COVID-19) outbreak in Poland in 1st quarter 2019 and 1st quarter 2020 (in 1,000s zloty) [Graph], WirtualneMedia, June 8, 2020. [Online]. Available: https://www.statista.com/statistics/1123436/poland-advertising-expenses-of-banks-during-covid-19-pandemic/
