In 2019, one third of spending on digital advertising by market leaders in the pharmaceutical segment of Russia was occupied by promotions in social media, which allowed users to engage in long-term communication with brands. Furthermore, pre-rolls accounted for 32 percent of the total.
Distribution of digital advertising spending in the pharmaceutical segment in Russia in 2019, by format
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Adindex. (May 1, 2020). Distribution of digital advertising spending in the pharmaceutical segment in Russia in 2019, by format [Graph]. In Statista. Retrieved November 04, 2024, from https://www.statista.com/statistics/1122798/pharma-digital-ads-share-by-format-russia/
Adindex. "Distribution of digital advertising spending in the pharmaceutical segment in Russia in 2019, by format." Chart. May 1, 2020. Statista. Accessed November 04, 2024. https://www.statista.com/statistics/1122798/pharma-digital-ads-share-by-format-russia/
Adindex. (2020). Distribution of digital advertising spending in the pharmaceutical segment in Russia in 2019, by format. Statista. Statista Inc.. Accessed: November 04, 2024. https://www.statista.com/statistics/1122798/pharma-digital-ads-share-by-format-russia/
Adindex. "Distribution of Digital Advertising Spending in The Pharmaceutical Segment in Russia in 2019, by Format." Statista, Statista Inc., 1 May 2020, https://www.statista.com/statistics/1122798/pharma-digital-ads-share-by-format-russia/
Adindex, Distribution of digital advertising spending in the pharmaceutical segment in Russia in 2019, by format Statista, https://www.statista.com/statistics/1122798/pharma-digital-ads-share-by-format-russia/ (last visited November 04, 2024)
Distribution of digital advertising spending in the pharmaceutical segment in Russia in 2019, by format [Graph], Adindex, May 1, 2020. [Online]. Available: https://www.statista.com/statistics/1122798/pharma-digital-ads-share-by-format-russia/
