Most popular YouTube gaming streamers in Russia 2023, by subscribers

With over 18 million subscribers, Marmok was the most popular YouTube gaming streamer in Russia as of April 4, 2023. Many Russian gaming YouTubers published videos in the let's play format about the game Minecraft, including EdisonPts, Kompot, and Aid [VyacheslavOO].

YouTube in Russia

YouTube was the most popular social media platform in Russia, with an audience of over 79 million in October 2021, which outnumbered around 72 million users of VK and nearly 61 million users of Instagram. Consumers aged between 18 and 24 years comprised the largest share of YouTube users in Russia, while the share of daily users in the age group above 60 years was significantly lower, at six percent.

What do Russians watch on YouTube?

Content for children was among the most viewed on Russian-speaking YouTube. The most popular channel among children was Like Nastya Vlog, which had over 36 million subscribers in 2019, followed by Get Movies which featured cartoons for kids. The streaming platform was also widely used by adults, primarily in order to watch videos about news and politics.