According to a poll conducted in May 2020 in the United States, around 13 percent of consumers earning more than 100,000 U.S. dollars in income expected to spend more on meal kit delivery services due to the coronavirus pandemic. In contrast, around 12 percent of those earning under 50,000 U.S. dollars expected to spend less.
For further information about the coronavirus (COVID-19) pandemic, please visit our dedicated Facts and Figures page.
Expected change in consumer spending on meal kit delivery services due to the coronavirus in the United States in May 2020, by income*
*The original survey question was: "Do you expect to spend more or less on meal kit delivery services such as HelloFresh and Blue Apron, because of the coronavirus, or is there no change?"
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Morning Consult. (May 1, 2020). Expected change in consumer spending on meal kit delivery services due to the coronavirus in the United States in May 2020, by income* [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1121995/coronavirus-willingness-to-spend-on-meal-kit-delivery-by-income-us/
Morning Consult. "Expected change in consumer spending on meal kit delivery services due to the coronavirus in the United States in May 2020, by income*." Chart. May 1, 2020. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1121995/coronavirus-willingness-to-spend-on-meal-kit-delivery-by-income-us/
Morning Consult. (2020). Expected change in consumer spending on meal kit delivery services due to the coronavirus in the United States in May 2020, by income*. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1121995/coronavirus-willingness-to-spend-on-meal-kit-delivery-by-income-us/
Morning Consult. "Expected Change in Consumer Spending on Meal Kit Delivery Services Due to The Coronavirus in The United States in May 2020, by Income*." Statista, Statista Inc., 1 May 2020, https://www.statista.com/statistics/1121995/coronavirus-willingness-to-spend-on-meal-kit-delivery-by-income-us/
Morning Consult, Expected change in consumer spending on meal kit delivery services due to the coronavirus in the United States in May 2020, by income* Statista, https://www.statista.com/statistics/1121995/coronavirus-willingness-to-spend-on-meal-kit-delivery-by-income-us/ (last visited December 22, 2024)
Expected change in consumer spending on meal kit delivery services due to the coronavirus in the United States in May 2020, by income* [Graph], Morning Consult, May 1, 2020. [Online]. Available: https://www.statista.com/statistics/1121995/coronavirus-willingness-to-spend-on-meal-kit-delivery-by-income-us/
