Instagram web visit share in Italy 2024

In February 2024, Instagram accounted for 10.94 percent of the social media web visit share in Italy. In December 2022, Instagram experienced a peak in website visits, reaching almost 19 percent market share.

Social network web visit share held by Instagram in Italy from July 2017 to February 2024

Characteristic	Web visit share
Feb 24	10.97%
Jan 24	11.44%
Dec 23	14.3%
Nov 23	15.05%
Oct 23	13.5%
Sep 23	14.41%
Aug 23	15.42%
Jul 23	15.42%
Jun 23	14.9%
May 23	14.72%
Apr 23	14.76%
Mar 23	14.89%
Feb 23	13.96%
Jan 23	16.18%
Dec 22	18.94%
Nov 22	16.59%
Oct 22	16.14%
Sep 22	15.25%
Aug 22	15.37%
Jul 22	13.33%
Jun 22	11.48%
May 22	11.25%
Apr 22	7.34%
Mar 22	5.91%
Feb 22	4.81%
Jan 22	4.62%
Dec 21	4.16%
Nov 21	5.67%
Oct 21	4.25%
Sep 21	4.22%
Aug 21	3.23%
Jul 21	3.33%
Jun 21	3.62%
May 21	2.37%
Apr 21	2.53%
Mar 21	2.32%
Feb 21	2.08%
Jan 21	2.71%
Dec 20	1.73%
Nov 20	1.43%
Oct 20	1.32%
Sep 20	1.55%
Aug 20	1.18%
Jul 20	1.56%
Jun 20	1.62%
May 20	1.83%
Apr 20	9.25%
Mar 20	10.01%
Feb 20	14.01%
Jan 20	15.65%
Dec 19	12.49%
Nov 19	13.06%
Oct 19	11.42%
Sep 19	3.72%
Aug 19	1.5%
Jul 19	1.94%
Jun 19	1.66%
May 19	2.22%
Apr 19	2.67%
Mar 19	3.59%
Feb 19	2.58%
Jan 19	2.98%
Dec 18	2.38%
Nov 18	2.07%
Oct 18	2.09%
Sep 18	2.21%
Aug 18	3.96%
Jul 18	4.75%
Jun 18	4.35%
May 18	4.37%
Apr 18	2.18%
Mar 18	3.01%
Feb 18	3.45%
Jan 18	3.99%
Dec 17	2.9%
Nov 17	2.67%
Oct 17	1.78%
Sep 17	1.26%
Aug 17	1.29%
Jul 17	1.04%

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Release date

March 2024

More information

Region

Italy

Survey time period

July 2017 to February 2024

Supplementary notes

StatCounter calculates the statistics based on more than 15 billion hits online per month from more than three million member sites worldwide.
Includes desktop, mobile, tablet and console.

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