According to a survey by Rakuten Insight on panic buying after the coronavirus outbreak, a majority of Indian respondents across all age groups stated that they stocked up on items because they thought supermarket and shops would run out of these items. In the same survey, 61 percent of respondents indicated that they had not engaged in panic buying because of the coronavirus pandemic, while 39 percent of respondents did.
Leading reasons to buy goods in bulk due to coronavirus (COVID-19) in India in 2020, by age
Characteristic
16 to 24 years old
25 to 34 years old
35 to 44 years old
45 to 54 years old
55 years and older
I am afraid that the supermarket/shops would run out of these items soon
41%
46%
51%
55%
47%
I think I/my household might be quarantined soon and would not be able to buy groceries
37%
37%
32%
30%
41%
I was influenced by the other shoppers
6%
7%
6%
6%
6%
Others
7%
3%
4%
3%
5%
I am buying for other family members/friends not in my household
among 2,466 female and 5,381 male respondents that engaged in panic buying
Method of interview
Online survey
Supplementary notes
Original question: What influenced you to buy these items in bulk?
The survey was conducted among
3,230 respondents aged 16 to 24 years,
2,953 respondents aged 25 to 34 years,
1,209 respondents aged 35 to 44 years,
331 respondents aged 45 to 54 years and
124 respondents aged 55 years and older.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Rakuten Insight. (May 8, 2020). Leading reasons to buy goods in bulk due to coronavirus (COVID-19) in India in 2020, by age [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1119162/india-drivers-for-stockpiling-after-coronavirus-outbreak-by-age/
Rakuten Insight. "Leading reasons to buy goods in bulk due to coronavirus (COVID-19) in India in 2020, by age." Chart. May 8, 2020. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1119162/india-drivers-for-stockpiling-after-coronavirus-outbreak-by-age/
Rakuten Insight. (2020). Leading reasons to buy goods in bulk due to coronavirus (COVID-19) in India in 2020, by age. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1119162/india-drivers-for-stockpiling-after-coronavirus-outbreak-by-age/
Rakuten Insight. "Leading Reasons to Buy Goods in Bulk Due to Coronavirus (Covid-19) in India in 2020, by Age." Statista, Statista Inc., 8 May 2020, https://www.statista.com/statistics/1119162/india-drivers-for-stockpiling-after-coronavirus-outbreak-by-age/
Rakuten Insight, Leading reasons to buy goods in bulk due to coronavirus (COVID-19) in India in 2020, by age Statista, https://www.statista.com/statistics/1119162/india-drivers-for-stockpiling-after-coronavirus-outbreak-by-age/ (last visited November 23, 2024)
Leading reasons to buy goods in bulk due to coronavirus (COVID-19) in India in 2020, by age [Graph], Rakuten Insight, May 8, 2020. [Online]. Available: https://www.statista.com/statistics/1119162/india-drivers-for-stockpiling-after-coronavirus-outbreak-by-age/
