As of 2023, mainstream cider brands accounted for 44 percent of off-trade sales in the United Kingdom (UK). It was followed by premium cider brands at 21 percent. Value white cider brands, such as Frosty Jacks, ranked last with five percent of off-trade sales that year.
Distribution of off-trade cider sales volume in the United Kingdom (UK) in 2023, by type
The source provides the following information:
"CRAFTED – Broadly single glass bottle brands from independent producers such as Westons. Often with strong heritage and provenance cues.
PREMIUM – Mostly glass bottle-led brands such as Kopparberg and Bulmers. This sector is increasingly dominated by fruit cider.
MAINSTREAM – Mainly can-led brands such as Strongbow and Thatchers Gold.
VALUE AMBER – Largely PET bottle-led, amber cider such as Crumpton Oaks.
VALUE WHITE – Again largely PET bottle-led white cider brands such as Frosty Jacks."
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Weston's Cider. (March 14, 2024). Distribution of off-trade cider sales volume in the United Kingdom (UK) in 2023, by type [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1118918/off-trade-cider-volume-sales-in-the-united-kingdom-by-type/
Weston's Cider. "Distribution of off-trade cider sales volume in the United Kingdom (UK) in 2023, by type." Chart. March 14, 2024. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1118918/off-trade-cider-volume-sales-in-the-united-kingdom-by-type/
Weston's Cider. (2024). Distribution of off-trade cider sales volume in the United Kingdom (UK) in 2023, by type. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1118918/off-trade-cider-volume-sales-in-the-united-kingdom-by-type/
Weston's Cider. "Distribution of Off-trade Cider Sales Volume in The United Kingdom (Uk) in 2023, by Type." Statista, Statista Inc., 14 Mar 2024, https://www.statista.com/statistics/1118918/off-trade-cider-volume-sales-in-the-united-kingdom-by-type/
Weston's Cider, Distribution of off-trade cider sales volume in the United Kingdom (UK) in 2023, by type Statista, https://www.statista.com/statistics/1118918/off-trade-cider-volume-sales-in-the-united-kingdom-by-type/ (last visited November 21, 2024)
Distribution of off-trade cider sales volume in the United Kingdom (UK) in 2023, by type [Graph], Weston's Cider, March 14, 2024. [Online]. Available: https://www.statista.com/statistics/1118918/off-trade-cider-volume-sales-in-the-united-kingdom-by-type/
