According to a survey by Rakuten Insight on online gaming, about 42.86 percent of Vietnamese respondents aged between 45 to 54 years stated that they made in-game purchases to advance to the next level or to continue playing the game. In the same survey, the majority of online gamers indicated that they played online games daily.
Main drivers for in-game purchases among respondents in Vietnam in 2020, by age
among female and male respondents who played online games
Method of interview
Online survey
Supplementary notes
Original question: Why did you decide to make the in-game purchases?
The survey was conducted among 616 female and 791 male respondents.
The survey was conducted among
732 respondents aged 16 to 24 years,
434 respondents aged 25 to 34 years,
194 respondents aged 35 to 44 years,
35 respondents aged 45 to 54 years and
12 respondents aged 55 years and older.
Other surveyed countries included China, Hong Kong, India, Indonesia, Korea, Malaysia, Philippines, Singapore and Taiwan.
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Rakuten Insight. (April 7, 2020). Main drivers for in-game purchases among respondents in Vietnam in 2020, by age [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1118194/vietnam-decision-factors-for-in-game-purchases-by-age/
Rakuten Insight. "Main drivers for in-game purchases among respondents in Vietnam in 2020, by age." Chart. April 7, 2020. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1118194/vietnam-decision-factors-for-in-game-purchases-by-age/
Rakuten Insight. (2020). Main drivers for in-game purchases among respondents in Vietnam in 2020, by age. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1118194/vietnam-decision-factors-for-in-game-purchases-by-age/
Rakuten Insight. "Main Drivers for In-game Purchases among Respondents in Vietnam in 2020, by Age." Statista, Statista Inc., 7 Apr 2020, https://www.statista.com/statistics/1118194/vietnam-decision-factors-for-in-game-purchases-by-age/
Rakuten Insight, Main drivers for in-game purchases among respondents in Vietnam in 2020, by age Statista, https://www.statista.com/statistics/1118194/vietnam-decision-factors-for-in-game-purchases-by-age/ (last visited December 30, 2024)
Main drivers for in-game purchases among respondents in Vietnam in 2020, by age [Graph], Rakuten Insight, April 7, 2020. [Online]. Available: https://www.statista.com/statistics/1118194/vietnam-decision-factors-for-in-game-purchases-by-age/
