As of March 2020, Apple TV+ was most popular with Gen Z, with 11 percent of respondents to a survey held in the United States saying that they had a current Apple TV+ subscription. However, the majority of consumers across all age groups said that whilst they were aware of the service, they had not subscribed to it.
Share of adults with an Apple TV Plus subscription in the United States as of March 2020, by generation
Characteristic
I currently subscribe
I currently share a password on this account
I have subscribed in the past, but not now
I have heard of this but never subscribed
I have never heard of this
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Morning Consult. (March 31, 2020). Share of adults with an Apple TV Plus subscription in the United States as of March 2020, by generation [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1117730/apple-tv-plus-subscription-by-generation-us/
Morning Consult. "Share of adults with an Apple TV Plus subscription in the United States as of March 2020, by generation." Chart. March 31, 2020. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1117730/apple-tv-plus-subscription-by-generation-us/
Morning Consult. (2020). Share of adults with an Apple TV Plus subscription in the United States as of March 2020, by generation. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1117730/apple-tv-plus-subscription-by-generation-us/
Morning Consult. "Share of Adults with An Apple Tv Plus Subscription in The United States as of March 2020, by Generation." Statista, Statista Inc., 31 Mar 2020, https://www.statista.com/statistics/1117730/apple-tv-plus-subscription-by-generation-us/
Morning Consult, Share of adults with an Apple TV Plus subscription in the United States as of March 2020, by generation Statista, https://www.statista.com/statistics/1117730/apple-tv-plus-subscription-by-generation-us/ (last visited August 25, 2024)
Share of adults with an Apple TV Plus subscription in the United States as of March 2020, by generation [Graph], Morning Consult, March 31, 2020. [Online]. Available: https://www.statista.com/statistics/1117730/apple-tv-plus-subscription-by-generation-us/