GMV of e-commerce market in Thailand 2019-2024

Published by Kankanit Ciba, Nov 18, 2024

In 2024, the gross merchandise value (GMV) in Thailand's e-commerce market amounted to around 26 billion U.S. dollars, indicating an increase compared to the previous year. E-commerce has been growing in Thailand.

Annual gross merchandise value (GMV) of the e-commerce market in Thailand from 2019 to 2024 (in billion U.S. dollars)

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Release date

November 2024

Region

Thailand

Survey time period

2019 and 2024

Supplementary notes

Data before 2022 was obtained from the previous report.

Gross merchandise value (GMV) is the total value of merchandise sold over a given period through a customer-to-customer (C2C) exchange site.

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Topics

E-commerce in ThailandRetail sector in ThailandThe digital market in ThailandRetail shopping behavior in ThailandSocial commerce in Thailand
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