Main reasons for bulk purchases due to COVID-19 Thailand 2020

Published by Kankanit Ciba, Mar 1, 2023
According to a survey by Rakuten Insight in April 2020, 45 percent of Thai respondents stated that they made bulk purchases because they might be quarantined and would not be able to buy groceries. The survey also explored popular stocked-up items during the pandemic and it revealed that dry foods were the most popular item.

Leading influences for making bulk purchases due to the (COVID-19) pandemic in Thailand as of April 2020

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Release date

April 2020

Region

Thailand

Survey time period

April 9 to 30, 2020

Number of respondents

10,997 respondents

Age group

16 years and older

Method of interview

Online survey

Supplementary notes

Original question: What influenced you to buy these items in bulk?

The survey was conducted among 6,632 female and 4,365 male respondents. Other surveyed countries included China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, Philippines, Singapore, Taiwan and Vietnam.

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Government support

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