A survey conducted by Vase.ai on Malaysian online shopping behavior in 2020 found that 50 percent of respondents shopped for clothing during the Christmas sale period. Popular online shopping platforms like Zalora, Shopee and Lazada were some of the participating e-commerce retailers during this time. Other popular items during this sale period were beauty and hygiene products at 31 percent.
Leading items purchased during online Christmas sales in Malaysia in 2020
Characteristic
Share of respondents
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among 20% of respondents who shopped during Christmas sales
Method of interview
Online survey
Supplementary notes
The question asked was as follows: Which items did you purchase during the different sales periods? Please select all that apply for each period. - Christmas Sales
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Vase.ai. (February 11, 2020). Leading items purchased during online Christmas sales in Malaysia in 2020 [Graph]. In Statista. Retrieved July 08, 2024, from https://www.statista.com/statistics/1116632/malaysia-items-purchased-online-during-christmas-sales/
Vase.ai. "Leading items purchased during online Christmas sales in Malaysia in 2020." Chart. February 11, 2020. Statista. Accessed July 08, 2024. https://www.statista.com/statistics/1116632/malaysia-items-purchased-online-during-christmas-sales/
Vase.ai. (2020). Leading items purchased during online Christmas sales in Malaysia in 2020. Statista. Statista Inc.. Accessed: July 08, 2024. https://www.statista.com/statistics/1116632/malaysia-items-purchased-online-during-christmas-sales/
Vase.ai. "Leading Items Purchased during Online Christmas Sales in Malaysia in 2020." Statista, Statista Inc., 11 Feb 2020, https://www.statista.com/statistics/1116632/malaysia-items-purchased-online-during-christmas-sales/
Vase.ai, Leading items purchased during online Christmas sales in Malaysia in 2020 Statista, https://www.statista.com/statistics/1116632/malaysia-items-purchased-online-during-christmas-sales/ (last visited July 08, 2024)
Leading items purchased during online Christmas sales in Malaysia in 2020 [Graph], Vase.ai, February 11, 2020. [Online]. Available: https://www.statista.com/statistics/1116632/malaysia-items-purchased-online-during-christmas-sales/