Number of TikTok users in the UK forecast 2020-2024

Published by Laura Ceci, Sep 22, 2022
Based on forecasts released in May 2021, the number of TikTok users in the United Kingdom is expected to reach almost 15 million users in 2025. The app's growth is expected to keep increasing, reaching 16.8 million users in 2024.

TikTok penetration in the UK

As of December 2019, 8.7 percent of the UK's smartphone population was using TikTok, an increase of 6.9 percentage points compared to September 2017 when the video-sharing social media app first launched. At just over a quarter, smartphone users aged between 18 and 24 years old made up the largest share of TikTok users in December 2019. Additionally, TikTok was slightly more popular within the female demographic compared to male smartphone users, with respective shares of 10 and 7.5 percent.  

Gender differences in social media usage in the UK

According to a survey conducted in the third quarter of 2020, it was found that Facebook was the most used social media among both men and women . WhatsApp ranked second among men and women, followed by YouTube.   

Number of TikTok users forecast in the United Kingdom (UK) from 2020 to 2024 (in million users)

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Sources

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Release date

May 2021

Region

United Kingdom

Survey time period

April 2021

Special properties

internet users who accessed their TikTok account via any device at least once per month

Supplementary notes

* Forecast

The source adds the following information: "Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies; company releases; historical trends; internet and mobile adoption trends; and country-specific demographic and socioeconomic factors."

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Spotlight: Gen Z on social media

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Usage

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TikTok

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Instagram

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