The coronavirus (COVID-19) pandemic was seen to have a negative impact on the average cost-per-click online search advertising in the internet and telecom industry across India in March 2020, compared to October 2019. On the other hand, CPCs for pharmaceuticals, online education and beauty/skincare increased in the same period. CPC was highest for the insurance industry at almost one U.S. dollar in March 2020.
The coronavirus (COVID-19) impact on average monthly cost-per-click across India from October 2019 to March 2020, by industry
(in U.S. dollars)
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Semrush. (May 5, 2020). The coronavirus (COVID-19) impact on average monthly cost-per-click across India from October 2019 to March 2020, by industry (in U.S. dollars) [Graph]. In Statista. Retrieved December 26, 2024, from https://www.statista.com/statistics/1116150/coronavirus-impact-on-cpc-by-industry/
Semrush. "The coronavirus (COVID-19) impact on average monthly cost-per-click across India from October 2019 to March 2020, by industry (in U.S. dollars)." Chart. May 5, 2020. Statista. Accessed December 26, 2024. https://www.statista.com/statistics/1116150/coronavirus-impact-on-cpc-by-industry/
Semrush. (2020). The coronavirus (COVID-19) impact on average monthly cost-per-click across India from October 2019 to March 2020, by industry (in U.S. dollars). Statista. Statista Inc.. Accessed: December 26, 2024. https://www.statista.com/statistics/1116150/coronavirus-impact-on-cpc-by-industry/
Semrush. "The Coronavirus (Covid-19) Impact on Average Monthly Cost-per-click across India from October 2019 to March 2020, by Industry (in U.S. Dollars)." Statista, Statista Inc., 5 May 2020, https://www.statista.com/statistics/1116150/coronavirus-impact-on-cpc-by-industry/
Semrush, The coronavirus (COVID-19) impact on average monthly cost-per-click across India from October 2019 to March 2020, by industry (in U.S. dollars) Statista, https://www.statista.com/statistics/1116150/coronavirus-impact-on-cpc-by-industry/ (last visited December 26, 2024)
The coronavirus (COVID-19) impact on average monthly cost-per-click across India from October 2019 to March 2020, by industry (in U.S. dollars) [Graph], Semrush, May 5, 2020. [Online]. Available: https://www.statista.com/statistics/1116150/coronavirus-impact-on-cpc-by-industry/
