Distribution of advertising spending in Hungary 2023, by channel

Published by Flora Medve, Aug 22, 2024

In 2023, global digital advertisement constituted the largest share of the total advertising spending in Hungary, with nearly 52 percent. At the same time, television advertisements accounted for over 22 percent of the annual advertising expenditure.

Distribution of advertising spending in Hungary in 2023, by channel

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Release date

March 2024

Region

Hungary

Survey time period

2023

Supplementary notes

* All segments include the commodity barter.

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Statistics on " Advertising in Hungary "

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Other statistics that may interest you Advertising in Hungary

Overview

4

Print advertising

3

Outdoor advertising

3

Radio advertising

4

Television advertising

5

Digital advertising

5

Social media and influencer advertising

3

Further related statistics

13

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Statistics

Topics

Advertising in HungaryAdvertising in PolandTelevision consumption in HungaryRadio industry in HungaryDigital advertising in CEE
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