During a survey conducted in the United Kingdom (UK) on May 1st, 2020, nearly half of the respondents aged between 45 and 54 years old said that the UK Government should impose compulsory action on internet platforms to restrict micro-targeting.
In your opinion, what should be done with regards to micro-targeting?
Characteristic
There should be no action taken regarding the use of micro-targeting
Internet platforms should take voluntary action to restrict micro-targeting
The UK Government should impose compulsory action on internet platforms to restrict micro-targeting
Question phrased by the source: "Q10. Micro-targeting is a marketing strategy that uses people's data - about what they like, who they're connected to, what they've purchased and more to create small groups for targeting through adverts. It is commonly used by political parties and campaigns, as well as companies. Which of the following statements best reflects your views?"
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Survation. (May 6, 2020). In your opinion, what should be done with regards to micro-targeting? [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1115743/opinion-micro-targeting-uk-by-age/
Survation. "In your opinion, what should be done with regards to micro-targeting?." Chart. May 6, 2020. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1115743/opinion-micro-targeting-uk-by-age/
Survation. (2020). In your opinion, what should be done with regards to micro-targeting?. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1115743/opinion-micro-targeting-uk-by-age/
Survation. "In Your Opinion, What Should Be Done with Regards to Micro-targeting?." Statista, Statista Inc., 6 May 2020, https://www.statista.com/statistics/1115743/opinion-micro-targeting-uk-by-age/
Survation, In your opinion, what should be done with regards to micro-targeting? Statista, https://www.statista.com/statistics/1115743/opinion-micro-targeting-uk-by-age/ (last visited July 22, 2024)
In your opinion, what should be done with regards to micro-targeting? [Graph], Survation, May 6, 2020. [Online]. Available: https://www.statista.com/statistics/1115743/opinion-micro-targeting-uk-by-age/
