A survey carried out in April 2019, revealed that price was an important driver for 71 percent of women in the U.S. when purchasing beauty products. Sustainable packaging and ingredients were considered to be drivers by a small proportion of beauty product shoppers.
Leading attributes when shopping for beauty and personal care products among women in the United States as of April 2019
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Benchmarking Company. (August 26, 2019). Leading attributes when shopping for beauty and personal care products among women in the United States as of April 2019 [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/1115547/top-drivers-for-beauty-and-personal-care-shoppers-in-the-us/
Benchmarking Company. "Leading attributes when shopping for beauty and personal care products among women in the United States as of April 2019." Chart. August 26, 2019. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/1115547/top-drivers-for-beauty-and-personal-care-shoppers-in-the-us/
Benchmarking Company. (2019). Leading attributes when shopping for beauty and personal care products among women in the United States as of April 2019. Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/1115547/top-drivers-for-beauty-and-personal-care-shoppers-in-the-us/
Benchmarking Company. "Leading Attributes When Shopping for Beauty and Personal Care Products among Women in The United States as of April 2019." Statista, Statista Inc., 26 Aug 2019, https://www.statista.com/statistics/1115547/top-drivers-for-beauty-and-personal-care-shoppers-in-the-us/
Benchmarking Company, Leading attributes when shopping for beauty and personal care products among women in the United States as of April 2019 Statista, https://www.statista.com/statistics/1115547/top-drivers-for-beauty-and-personal-care-shoppers-in-the-us/ (last visited December 19, 2024)
Leading attributes when shopping for beauty and personal care products among women in the United States as of April 2019 [Graph], Benchmarking Company, August 26, 2019. [Online]. Available: https://www.statista.com/statistics/1115547/top-drivers-for-beauty-and-personal-care-shoppers-in-the-us/