The coronavirus (COVID-19) outbreak contributed to the cost-per-click growth in certain industries in Russia, among which the most significant figure was recorded for marketing and advertising and online banking, with an over 1.20 and 1.40 U.S. dollar increment per click in March 2020 compared to December 2019, respectively. Interestingly, the CPC for online education-related sites fell by over four times in value in the latest observed period relative to December 2019.
Average monthly cost-per-click (CPC) in search advertising before and after the coronavirus (COVID-19) outbreak in Russia from October 2019 to March 2020, by industry
(in U.S. dollars)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Semrush. (May 5, 2020). Average monthly cost-per-click (CPC) in search advertising before and after the coronavirus (COVID-19) outbreak in Russia from October 2019 to March 2020, by industry (in U.S. dollars) [Graph]. In Statista. Retrieved December 25, 2024, from https://www.statista.com/statistics/1115502/russia-cpc-pre-and-post-covid-19-by-industry/
Semrush. "Average monthly cost-per-click (CPC) in search advertising before and after the coronavirus (COVID-19) outbreak in Russia from October 2019 to March 2020, by industry (in U.S. dollars)." Chart. May 5, 2020. Statista. Accessed December 25, 2024. https://www.statista.com/statistics/1115502/russia-cpc-pre-and-post-covid-19-by-industry/
Semrush. (2020). Average monthly cost-per-click (CPC) in search advertising before and after the coronavirus (COVID-19) outbreak in Russia from October 2019 to March 2020, by industry (in U.S. dollars). Statista. Statista Inc.. Accessed: December 25, 2024. https://www.statista.com/statistics/1115502/russia-cpc-pre-and-post-covid-19-by-industry/
Semrush. "Average Monthly Cost-per-click (Cpc) in Search Advertising before and after The Coronavirus (Covid-19) Outbreak in Russia from October 2019 to March 2020, by Industry (in U.S. Dollars)." Statista, Statista Inc., 5 May 2020, https://www.statista.com/statistics/1115502/russia-cpc-pre-and-post-covid-19-by-industry/
Semrush, Average monthly cost-per-click (CPC) in search advertising before and after the coronavirus (COVID-19) outbreak in Russia from October 2019 to March 2020, by industry (in U.S. dollars) Statista, https://www.statista.com/statistics/1115502/russia-cpc-pre-and-post-covid-19-by-industry/ (last visited December 25, 2024)
Average monthly cost-per-click (CPC) in search advertising before and after the coronavirus (COVID-19) outbreak in Russia from October 2019 to March 2020, by industry (in U.S. dollars) [Graph], Semrush, May 5, 2020. [Online]. Available: https://www.statista.com/statistics/1115502/russia-cpc-pre-and-post-covid-19-by-industry/
