In a survey on preferred buying channels in Indonesia conducted in 2019, 69 percent of respondents with a household income of more than ten million rupiah preferred modern trade channels over traditional ones. According to the survey, modern trade channels were also popular in cities such as Bandung and Surabaya.
Indonesians' preferred buying channels as of June 2019, by monthly household income
Monthly household income in Indonesian rupiah
Modern trade
Traditional trade
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Deloitte. (January 15, 2020). Indonesians' preferred buying channels as of June 2019, by monthly household income [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1115177/indonesia-preferred-buying-channels-by-monthly-household-income/
Deloitte. "Indonesians' preferred buying channels as of June 2019, by monthly household income." Chart. January 15, 2020. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1115177/indonesia-preferred-buying-channels-by-monthly-household-income/
Deloitte. (2020). Indonesians' preferred buying channels as of June 2019, by monthly household income. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1115177/indonesia-preferred-buying-channels-by-monthly-household-income/
Deloitte. "Indonesians' Preferred Buying Channels as of June 2019, by Monthly Household Income." Statista, Statista Inc., 15 Jan 2020, https://www.statista.com/statistics/1115177/indonesia-preferred-buying-channels-by-monthly-household-income/
Deloitte, Indonesians' preferred buying channels as of June 2019, by monthly household income Statista, https://www.statista.com/statistics/1115177/indonesia-preferred-buying-channels-by-monthly-household-income/ (last visited August 25, 2024)
Indonesians' preferred buying channels as of June 2019, by monthly household income [Graph], Deloitte, January 15, 2020. [Online]. Available: https://www.statista.com/statistics/1115177/indonesia-preferred-buying-channels-by-monthly-household-income/