Impact of the COVID-19 pandemic on marketing investments in Sweden 2020, by channel

How are investments impacted by the COVID-19 pandemic?

Loading statistic...
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Release date

April 2020

Region

Sweden

Survey time period

April 2020

Number of respondents

40 respondents

Special properties

CMOs at brands of large and medium-sized companies

Supplementary notes

ODR/ADR stands for unaddressed advertisement/addressed advertisement (oadresserad reklam/adresserad direktreklam).

DOOH stands for Digital Out-Of-Home.

SEO/SEM stands for Search Engine Optimization/Search Engine Marketing.

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Statistics on " Coronavirus: impact on the media and advertising industry in Scandinavia "

Other statistics that may interest you Coronavirus: impact on the media and advertising industry in Scandinavia

Overview

5

Advertising & marketing

8

News media

5

TV & streaming

8

Books

4

Music

8

Companies

4

Further related statistics

10
All features, all contents, at all times: Learn more about our professional solutions.

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Learn more about how Statista can support your business.