According to a survey of food and beverage manufacturers conducted in April 2020 in the United States, 68 percent of respondents stated that marketing budgets for their firm had declined because of the coronavirus pandemic.
For further information about the coronavirus (COVID-19) pandemic, please visit our dedicated Facts and Figures page.
Coronavirus: change in marketing budgets in the food and beverage industry in the United States in 2020
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Beverage Industry Magazine. (April 17, 2020). Coronavirus: change in marketing budgets in the food and beverage industry in the United States in 2020 [Graph]. In Statista. Retrieved December 27, 2024, from https://www.statista.com/statistics/1113725/coronavirus-change-in-marketing-budget-in-f-and-b-us/
Beverage Industry Magazine. "Coronavirus: change in marketing budgets in the food and beverage industry in the United States in 2020." Chart. April 17, 2020. Statista. Accessed December 27, 2024. https://www.statista.com/statistics/1113725/coronavirus-change-in-marketing-budget-in-f-and-b-us/
Beverage Industry Magazine. (2020). Coronavirus: change in marketing budgets in the food and beverage industry in the United States in 2020. Statista. Statista Inc.. Accessed: December 27, 2024. https://www.statista.com/statistics/1113725/coronavirus-change-in-marketing-budget-in-f-and-b-us/
Beverage Industry Magazine. "Coronavirus: Change in Marketing Budgets in The Food and Beverage Industry in The United States in 2020." Statista, Statista Inc., 17 Apr 2020, https://www.statista.com/statistics/1113725/coronavirus-change-in-marketing-budget-in-f-and-b-us/
Beverage Industry Magazine, Coronavirus: change in marketing budgets in the food and beverage industry in the United States in 2020 Statista, https://www.statista.com/statistics/1113725/coronavirus-change-in-marketing-budget-in-f-and-b-us/ (last visited December 27, 2024)
Coronavirus: change in marketing budgets in the food and beverage industry in the United States in 2020 [Graph], Beverage Industry Magazine, April 17, 2020. [Online]. Available: https://www.statista.com/statistics/1113725/coronavirus-change-in-marketing-budget-in-f-and-b-us/
