According to a survey conducted in June 2020, most of the Swedish advertisers expected a negative impact on their business, results, and economic prospects. 31 percent of them indicated a large impact and 39 percent expected a small effect. By comparison, 20 percent of surveyed advertisers forecasted a positive impact on their business.
The first case of the coronavirus (COVID-19) in Sweden was confirmed on February 4, 2020. For further information about the coronavirus (COVID-19) pandemic, please visit our dedicated Fact and Figures page.
In what way do you think the corona pandemic will affect your business, results, and economic forecast?
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Sveriges Annonsörer. (June 24, 2020). In what way do you think the corona pandemic will affect your business, results, and economic forecast? [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1113711/expected-effects-on-advertisers-due-to-the-coronavirus-pandemic-in-sweden/
Sveriges Annonsörer. "In what way do you think the corona pandemic will affect your business, results, and economic forecast?." Chart. June 24, 2020. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1113711/expected-effects-on-advertisers-due-to-the-coronavirus-pandemic-in-sweden/
Sveriges Annonsörer. (2020). In what way do you think the corona pandemic will affect your business, results, and economic forecast?. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1113711/expected-effects-on-advertisers-due-to-the-coronavirus-pandemic-in-sweden/
Sveriges Annonsörer. "In What Way Do You Think The Corona Pandemic Will Affect Your Business, Results, and Economic Forecast?." Statista, Statista Inc., 24 Jun 2020, https://www.statista.com/statistics/1113711/expected-effects-on-advertisers-due-to-the-coronavirus-pandemic-in-sweden/
Sveriges Annonsörer, In what way do you think the corona pandemic will affect your business, results, and economic forecast? Statista, https://www.statista.com/statistics/1113711/expected-effects-on-advertisers-due-to-the-coronavirus-pandemic-in-sweden/ (last visited December 21, 2024)
In what way do you think the corona pandemic will affect your business, results, and economic forecast? [Graph], Sveriges Annonsörer, June 24, 2020. [Online]. Available: https://www.statista.com/statistics/1113711/expected-effects-on-advertisers-due-to-the-coronavirus-pandemic-in-sweden/
