According to a survey among urban youths in Vietnam, the penetration rate of e-commerce was overall higher than social commerce among all age groups, with an estimated penetration rate of 83 percent among the population aged between 25 to 30 years. The penetration rate of social commerce in the same age group was at 51 percent.
Penetration of e-commerce and social commerce among urban youth in Vietnam in 2019, by age group
Characteristic
E-commerce
Social commerce
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Intage. (June 10, 2019). Penetration of e-commerce and social commerce among urban youth in Vietnam in 2019, by age group [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1113455/vietnam-penetration-e-commerce-social-commerce-by-age/
Intage. "Penetration of e-commerce and social commerce among urban youth in Vietnam in 2019, by age group." Chart. June 10, 2019. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1113455/vietnam-penetration-e-commerce-social-commerce-by-age/
Intage. (2019). Penetration of e-commerce and social commerce among urban youth in Vietnam in 2019, by age group. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1113455/vietnam-penetration-e-commerce-social-commerce-by-age/
Intage. "Penetration of E-commerce and Social Commerce among Urban Youth in Vietnam in 2019, by Age Group." Statista, Statista Inc., 10 Jun 2019, https://www.statista.com/statistics/1113455/vietnam-penetration-e-commerce-social-commerce-by-age/
Intage, Penetration of e-commerce and social commerce among urban youth in Vietnam in 2019, by age group Statista, https://www.statista.com/statistics/1113455/vietnam-penetration-e-commerce-social-commerce-by-age/ (last visited August 24, 2024)
Penetration of e-commerce and social commerce among urban youth in Vietnam in 2019, by age group [Graph], Intage, June 10, 2019. [Online]. Available: https://www.statista.com/statistics/1113455/vietnam-penetration-e-commerce-social-commerce-by-age/