This statistic depicts the market share of select FMCG product categories in the United States in March 2020, by brand. The top ten brands of frozen pizza had a market share of 70 percent in March 2020, versus 18 percent and 12 percent for all other frozen pizza brands and private labels, respectively.
For further information about the coronavirus (COVID-19) pandemic, please visit our dedicated Facts and Figures page.
Market share of select FMCG products during the coronavirus outbreak in the United States in March 2020, by brand
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
IRI. (April 17, 2020). Market share of select FMCG products during the coronavirus outbreak in the United States in March 2020, by brand [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1113098/coronavirus-market-share-fmcg-products-by-brand/
IRI. "Market share of select FMCG products during the coronavirus outbreak in the United States in March 2020, by brand." Chart. April 17, 2020. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1113098/coronavirus-market-share-fmcg-products-by-brand/
IRI. (2020). Market share of select FMCG products during the coronavirus outbreak in the United States in March 2020, by brand. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1113098/coronavirus-market-share-fmcg-products-by-brand/
IRI. "Market Share of Select Fmcg Products during The Coronavirus Outbreak in The United States in March 2020, by Brand." Statista, Statista Inc., 17 Apr 2020, https://www.statista.com/statistics/1113098/coronavirus-market-share-fmcg-products-by-brand/
IRI, Market share of select FMCG products during the coronavirus outbreak in the United States in March 2020, by brand Statista, https://www.statista.com/statistics/1113098/coronavirus-market-share-fmcg-products-by-brand/ (last visited November 21, 2024)
Market share of select FMCG products during the coronavirus outbreak in the United States in March 2020, by brand [Graph], IRI, April 17, 2020. [Online]. Available: https://www.statista.com/statistics/1113098/coronavirus-market-share-fmcg-products-by-brand/
