A survey on Singaporean consumers found that 74 percent of respondents stated that their beverage purchases were driven by promotions, while an equal share were also actively avoiding drinks that are high in sugar. In Singapore, beverages were the fastest growing among all FMCG goods.
Leading factors influencing consumers' beverages purchase decisions in Singapore as of February 2020
Original question: "Below are some statements on the purchase of beverages. Kindly indicate if you agree/disagree with the following statements. (1 means 'Strongly Disagree' to 5 means 'Strongly Agree)"
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Nielsen. (February 11, 2020). Leading factors influencing consumers' beverages purchase decisions in Singapore as of February 2020 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1112433/singapore-beverage-consumer-purchase-behavior/
Nielsen. "Leading factors influencing consumers' beverages purchase decisions in Singapore as of February 2020." Chart. February 11, 2020. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1112433/singapore-beverage-consumer-purchase-behavior/
Nielsen. (2020). Leading factors influencing consumers' beverages purchase decisions in Singapore as of February 2020. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1112433/singapore-beverage-consumer-purchase-behavior/
Nielsen. "Leading Factors Influencing Consumers' Beverages Purchase Decisions in Singapore as of February 2020." Statista, Statista Inc., 11 Feb 2020, https://www.statista.com/statistics/1112433/singapore-beverage-consumer-purchase-behavior/
Nielsen, Leading factors influencing consumers' beverages purchase decisions in Singapore as of February 2020 Statista, https://www.statista.com/statistics/1112433/singapore-beverage-consumer-purchase-behavior/ (last visited November 22, 2024)
Leading factors influencing consumers' beverages purchase decisions in Singapore as of February 2020 [Graph], Nielsen, February 11, 2020. [Online]. Available: https://www.statista.com/statistics/1112433/singapore-beverage-consumer-purchase-behavior/
