According to a survey on coffee consumption behaviors in China, some 92 percent of respondents made their coffee consumption decisions under the influence of review sites. Most Chinese coffee drinkers considered it important to visit a café and see if they could recommend it to friends.
Influence of review sites on coffee consumption decision making among coffee drinkers in China in 2019
Original question: Do review sites influence where and how you consume coffee?
The questionnaires were published and data collected through online channels, including CoffeeSalon, HOTELEX, ABrC, Fashion-Drinks and other internet platforms.
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Agroberichten Buitenland. (March 31, 2020). Influence of review sites on coffee consumption decision making among coffee drinkers in China in 2019 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1112277/china-influence-of-review-sites-on-coffee-consumption-behaviors/
Agroberichten Buitenland. "Influence of review sites on coffee consumption decision making among coffee drinkers in China in 2019." Chart. March 31, 2020. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1112277/china-influence-of-review-sites-on-coffee-consumption-behaviors/
Agroberichten Buitenland. (2020). Influence of review sites on coffee consumption decision making among coffee drinkers in China in 2019. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1112277/china-influence-of-review-sites-on-coffee-consumption-behaviors/
Agroberichten Buitenland. "Influence of Review Sites on Coffee Consumption Decision Making among Coffee Drinkers in China in 2019." Statista, Statista Inc., 31 Mar 2020, https://www.statista.com/statistics/1112277/china-influence-of-review-sites-on-coffee-consumption-behaviors/
Agroberichten Buitenland, Influence of review sites on coffee consumption decision making among coffee drinkers in China in 2019 Statista, https://www.statista.com/statistics/1112277/china-influence-of-review-sites-on-coffee-consumption-behaviors/ (last visited December 23, 2024)
Influence of review sites on coffee consumption decision making among coffee drinkers in China in 2019 [Graph], Agroberichten Buitenland, March 31, 2020. [Online]. Available: https://www.statista.com/statistics/1112277/china-influence-of-review-sites-on-coffee-consumption-behaviors/