As of August 2021, nearly a third of the households living in Vietnam's urban areas stated to shop at five to six channels per year. In comparison, around nine percent of them claimed to shop at more than nine retail channels during that period.
Number of FMCG retail channels per household in urban areas in Vietnam from 2018 to August 2021
Characteristic
<3 channels
3-4 channels
5-6 channels
7-8 channels
>9 channels
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Kantar Worldpanel. (December 17, 2021). Number of FMCG retail channels per household in urban areas in Vietnam from 2018 to August 2021 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1112192/vietnam-number-fmcg-retail-channels-per-household-urban-areas/
Kantar Worldpanel. "Number of FMCG retail channels per household in urban areas in Vietnam from 2018 to August 2021." Chart. December 17, 2021. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1112192/vietnam-number-fmcg-retail-channels-per-household-urban-areas/
Kantar Worldpanel. (2021). Number of FMCG retail channels per household in urban areas in Vietnam from 2018 to August 2021. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1112192/vietnam-number-fmcg-retail-channels-per-household-urban-areas/
Kantar Worldpanel. "Number of Fmcg Retail Channels per Household in Urban Areas in Vietnam from 2018 to August 2021." Statista, Statista Inc., 17 Dec 2021, https://www.statista.com/statistics/1112192/vietnam-number-fmcg-retail-channels-per-household-urban-areas/
Kantar Worldpanel, Number of FMCG retail channels per household in urban areas in Vietnam from 2018 to August 2021 Statista, https://www.statista.com/statistics/1112192/vietnam-number-fmcg-retail-channels-per-household-urban-areas/ (last visited August 25, 2024)
Number of FMCG retail channels per household in urban areas in Vietnam from 2018 to August 2021 [Graph], Kantar Worldpanel, December 17, 2021. [Online]. Available: https://www.statista.com/statistics/1112192/vietnam-number-fmcg-retail-channels-per-household-urban-areas/