According to a survey on purchasing preferences in Vietnam, the majority of respondents stated that they preferred local brands for food and beverage as well as non-electronic goods. On the other hand, the majority of respondents indicated that the preferred foreign brands for consumer electronics.
Preference for local or foreign brands in Vietnam as of the 2nd half of 2019, by category
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Deloitte. (January 15, 2020). Preference for local or foreign brands in Vietnam as of the 2nd half of 2019, by category [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1110934/vietnam-preference-for-local-or-foreign-brands-by-category/
Deloitte. "Preference for local or foreign brands in Vietnam as of the 2nd half of 2019, by category." Chart. January 15, 2020. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1110934/vietnam-preference-for-local-or-foreign-brands-by-category/
Deloitte. (2020). Preference for local or foreign brands in Vietnam as of the 2nd half of 2019, by category. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1110934/vietnam-preference-for-local-or-foreign-brands-by-category/
Deloitte. "Preference for Local or Foreign Brands in Vietnam as of The 2nd Half of 2019, by Category." Statista, Statista Inc., 15 Jan 2020, https://www.statista.com/statistics/1110934/vietnam-preference-for-local-or-foreign-brands-by-category/
Deloitte, Preference for local or foreign brands in Vietnam as of the 2nd half of 2019, by category Statista, https://www.statista.com/statistics/1110934/vietnam-preference-for-local-or-foreign-brands-by-category/ (last visited November 21, 2024)
Preference for local or foreign brands in Vietnam as of the 2nd half of 2019, by category [Graph], Deloitte, January 15, 2020. [Online]. Available: https://www.statista.com/statistics/1110934/vietnam-preference-for-local-or-foreign-brands-by-category/