According to a survey on purchasing preferences in Vietnam in 2020, durability was the most important attribute driving purchase behavior for audio and video electronics products among Vietnamese respondents, according to 15 percent of them. In general, the survey revealed that the durability and quality of the products played an important role in driving purchases among Vietnamese consumers.
Main attributes driving purchase behavior for consumer electronics in Vietnam in 2020, by category
Characteristic
Durability
Quality
Technology
Safety
Price
Brand
Design
Country of origin
Others
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Deloitte. (March 3, 2021). Main attributes driving purchase behavior for consumer electronics in Vietnam in 2020, by category [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1110932/vietnam-purchase-factors-for-electronic-categories/
Deloitte. "Main attributes driving purchase behavior for consumer electronics in Vietnam in 2020, by category." Chart. March 3, 2021. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1110932/vietnam-purchase-factors-for-electronic-categories/
Deloitte. (2021). Main attributes driving purchase behavior for consumer electronics in Vietnam in 2020, by category. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1110932/vietnam-purchase-factors-for-electronic-categories/
Deloitte. "Main Attributes Driving Purchase Behavior for Consumer Electronics in Vietnam in 2020, by Category." Statista, Statista Inc., 3 Mar 2021, https://www.statista.com/statistics/1110932/vietnam-purchase-factors-for-electronic-categories/
Deloitte, Main attributes driving purchase behavior for consumer electronics in Vietnam in 2020, by category Statista, https://www.statista.com/statistics/1110932/vietnam-purchase-factors-for-electronic-categories/ (last visited July 22, 2024)
Main attributes driving purchase behavior for consumer electronics in Vietnam in 2020, by category [Graph], Deloitte, March 3, 2021. [Online]. Available: https://www.statista.com/statistics/1110932/vietnam-purchase-factors-for-electronic-categories/