The impact of COVID-19, the disease caused by the SARS-CoV-2 coronavirus, also affected the Spanish companies' investment in digital marketing. According to a survey carried out between March 23rd and 26th, 2020, over 80 percent of the respondents stated they forecast the investment in this type of marketing strategy will decrease during the second quarter of 2020.
Perception of the impact of the coronavirus crisis on the investment in digital marketing in Spain during the second quarter of 2020
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Deloitte. (March 28, 2020). Perception of the impact of the coronavirus crisis on the investment in digital marketing in Spain during the second quarter of 2020 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1110856/covid-19-impact-in-the-investment-in-marketing-digital-spain/
Deloitte. "Perception of the impact of the coronavirus crisis on the investment in digital marketing in Spain during the second quarter of 2020." Chart. March 28, 2020. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1110856/covid-19-impact-in-the-investment-in-marketing-digital-spain/
Deloitte. (2020). Perception of the impact of the coronavirus crisis on the investment in digital marketing in Spain during the second quarter of 2020. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1110856/covid-19-impact-in-the-investment-in-marketing-digital-spain/
Deloitte. "Perception of The Impact of The Coronavirus Crisis on The Investment in Digital Marketing in Spain during The Second Quarter of 2020." Statista, Statista Inc., 28 Mar 2020, https://www.statista.com/statistics/1110856/covid-19-impact-in-the-investment-in-marketing-digital-spain/
Deloitte, Perception of the impact of the coronavirus crisis on the investment in digital marketing in Spain during the second quarter of 2020 Statista, https://www.statista.com/statistics/1110856/covid-19-impact-in-the-investment-in-marketing-digital-spain/ (last visited December 22, 2024)
Perception of the impact of the coronavirus crisis on the investment in digital marketing in Spain during the second quarter of 2020 [Graph], Deloitte, March 28, 2020. [Online]. Available: https://www.statista.com/statistics/1110856/covid-19-impact-in-the-investment-in-marketing-digital-spain/