The impact of COVID-19, the disease caused by the SARS-CoV-2 coronavirus, has reached the Spanish advertising industry, forcing professionals to take a series of measures to deal with the crisis. According to a survey conducted between March 23 and 25, 2020, approximately 26 percent of marketing professionals confirmed cuts in investment in media. Maintaining and reinforcing social media presence was the second most common measure during the crisis, with almost 17 percent of respondents.
Main measures that the advertising industry in Spain took to curb investment impact of coronavirus in Spain as of March 25th, 2020
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Good Rebels. (March 26, 2020). Main measures that the advertising industry in Spain took to curb investment impact of coronavirus in Spain as of March 25th, 2020 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1110855/measures-taken-by-advertising-industry-due-to-coronavirus-in-spain/
Good Rebels. "Main measures that the advertising industry in Spain took to curb investment impact of coronavirus in Spain as of March 25th, 2020." Chart. March 26, 2020. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1110855/measures-taken-by-advertising-industry-due-to-coronavirus-in-spain/
Good Rebels. (2020). Main measures that the advertising industry in Spain took to curb investment impact of coronavirus in Spain as of March 25th, 2020. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1110855/measures-taken-by-advertising-industry-due-to-coronavirus-in-spain/
Good Rebels. "Main Measures That The Advertising Industry in Spain Took to Curb Investment Impact of Coronavirus in Spain as of March 25th, 2020." Statista, Statista Inc., 26 Mar 2020, https://www.statista.com/statistics/1110855/measures-taken-by-advertising-industry-due-to-coronavirus-in-spain/
Good Rebels, Main measures that the advertising industry in Spain took to curb investment impact of coronavirus in Spain as of March 25th, 2020 Statista, https://www.statista.com/statistics/1110855/measures-taken-by-advertising-industry-due-to-coronavirus-in-spain/ (last visited December 22, 2024)
Main measures that the advertising industry in Spain took to curb investment impact of coronavirus in Spain as of March 25th, 2020 [Graph], Good Rebels, March 26, 2020. [Online]. Available: https://www.statista.com/statistics/1110855/measures-taken-by-advertising-industry-due-to-coronavirus-in-spain/