Sports and hobbies: weekly online revenue trend during Covid-19 in the UK 2020

Weekly trend in year-on-year growth of online retail revenue in sports and hobbies category in the United Kingdom (UK) from January to June 2020

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Release date

May 2020

Region

United Kingdom

Survey time period

January 5, 2020 to June 28, 2020

Supplementary notes

The figures refers to online activity of retailers, which the source defines as "digital sales across website, mobile, web, and app, of brands who mainly trade in physical stores."
The source identifies the "sports and hobbies" sub-sector as follows: Sports & Outdoors, Motors, Electronics, Collectable, Art & Hobbies.
Revenue is defined as follows: "online sales (includes desktop, mobile, and tablet) - based on the monetary value of every online transaction - aggregated and updated daily."

The source adds the following note regarding methodology: "The data included in this visualization is an anonymized subset of the online sales of brands in more than 100 countries, based on consumer engagement across more than one billion consumer profiles and 2,500 global brands."

Date of release is data of access.

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