COVID-19 impact on top search terms on Amazon.com in March 2020

Published by
Stephanie Chevalier,
Jul 7, 2021
The coronavirus pandemic has strongly impacted the online purchases in the grocery and FMCG sector. In the second week of March 2020, toilet paper became the leading search term on Amazon.com, followed by hand sanitizer and Clorox wipes. Additionally, the search term "toilet paper bulk" moved from search rank 2657 in the last week of February to search rank 4 in the second week of March.

Coronavirus impact on the most popular search terms on Amazon.com in the week ending March 14, 2020

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Release date

March 2020

Region

United States

Survey time period

March 2020

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