About 44 percent of Italian professionals working in the advertising industry estimated the ad spending to decrease by more than 30 percent over the first semester of 2020, a survey revealed. According to 31 percent of them, the lockdown imposed by the coronavirus (COVID-19) will result in a decrease between 20 and 30 percent of the spending in advertising.
What impact will the emergency of coronavirus (COVID-19) have on advertising investments in the 1st half of 2020?
This question was phrased by the source as follows: "Secondo lei, che impatto avrà l’emergenza sugli investimenti pubblicitari nel primo semestre 2020?"
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Brand News Media Group. (April 1, 2020). What impact will the emergency of coronavirus (COVID-19) have on advertising investments in the 1st half of 2020? [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1109568/coronavirus-impact-on-ad-spend-italy/
Brand News Media Group. "What impact will the emergency of coronavirus (COVID-19) have on advertising investments in the 1st half of 2020?." Chart. April 1, 2020. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1109568/coronavirus-impact-on-ad-spend-italy/
Brand News Media Group. (2020). What impact will the emergency of coronavirus (COVID-19) have on advertising investments in the 1st half of 2020?. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1109568/coronavirus-impact-on-ad-spend-italy/
Brand News Media Group. "What Impact Will The Emergency of Coronavirus (Covid-19) Have on Advertising Investments in The 1st Half of 2020?." Statista, Statista Inc., 1 Apr 2020, https://www.statista.com/statistics/1109568/coronavirus-impact-on-ad-spend-italy/
Brand News Media Group, What impact will the emergency of coronavirus (COVID-19) have on advertising investments in the 1st half of 2020? Statista, https://www.statista.com/statistics/1109568/coronavirus-impact-on-ad-spend-italy/ (last visited November 21, 2024)
What impact will the emergency of coronavirus (COVID-19) have on advertising investments in the 1st half of 2020? [Graph], Brand News Media Group, April 1, 2020. [Online]. Available: https://www.statista.com/statistics/1109568/coronavirus-impact-on-ad-spend-italy/
