In a June 2019 survey of marketers predominantly from the United States and the UK, it was found that 26 percent of responding industry professionals said their mobile ad budgets were equally divided between in-app and mobile web marketing efforts.
Share of budgets devoted to in-app vs. mobile web advertising according to marketers in the United States as of June 2019
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Share of budgets devoted to in-app vs. mobile web advertising according to marketers in the United States as of June 2019
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Fyber. (October 3, 2019). Share of budgets devoted to in-app vs. mobile web advertising according to marketers in the United States as of June 2019 [Graph]. In Statista. Retrieved May 02, 2025, from https://www.statista.com/statistics/1108552/share-of-in-app-vs-mobile-web-advertising-budgets/
Fyber. "Share of budgets devoted to in-app vs. mobile web advertising according to marketers in the United States as of June 2019." Chart. October 3, 2019. Statista. Accessed May 02, 2025. https://www.statista.com/statistics/1108552/share-of-in-app-vs-mobile-web-advertising-budgets/
Fyber. (2019). Share of budgets devoted to in-app vs. mobile web advertising according to marketers in the United States as of June 2019. Statista. Statista Inc.. Accessed: May 02, 2025. https://www.statista.com/statistics/1108552/share-of-in-app-vs-mobile-web-advertising-budgets/
Fyber. "Share of Budgets Devoted to In-app Vs. Mobile Web Advertising According to Marketers in The United States as of June 2019." Statista, Statista Inc., 3 Oct 2019, https://www.statista.com/statistics/1108552/share-of-in-app-vs-mobile-web-advertising-budgets/
Fyber, Share of budgets devoted to in-app vs. mobile web advertising according to marketers in the United States as of June 2019 Statista, https://www.statista.com/statistics/1108552/share-of-in-app-vs-mobile-web-advertising-budgets/ (last visited May 02, 2025)
Share of budgets devoted to in-app vs. mobile web advertising according to marketers in the United States as of June 2019 [Graph], Fyber, October 3, 2019. [Online]. Available: https://www.statista.com/statistics/1108552/share-of-in-app-vs-mobile-web-advertising-budgets/
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