The TV ratings among the four to 14-year-olds increased by 50 percent, compared to the same period in the previous year, which resulted from the postponement of school openings. The confinement measures in Taiwan led to significant growth in the television ratings during the COVID-19 outbreak.
Year-on-year growth of television ratings after coronavirus (COVID-19) outbreak in Taiwan over two weeks after Chinese New Year in 2020, by age group
According to the source, TV ratings refer to the percentage of a specific population that was exposed to content.
The growth rate was calculated for the two weeks following Chinese New Year, over the same period last year.
The Chinese New Year (also called Spring festival and Lunar New Year) in 2020 was on January 25, 2020.
The Chinese New Year in 2019 was on February 5, 2019.
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Nielsen. (March 25, 2020). Year-on-year growth of television ratings after coronavirus (COVID-19) outbreak in Taiwan over two weeks after Chinese New Year in 2020, by age group [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1108162/taiwan-tv-rating-growth-after-covid-19-outbreak-by-age-group/
Nielsen. "Year-on-year growth of television ratings after coronavirus (COVID-19) outbreak in Taiwan over two weeks after Chinese New Year in 2020, by age group." Chart. March 25, 2020. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1108162/taiwan-tv-rating-growth-after-covid-19-outbreak-by-age-group/
Nielsen. (2020). Year-on-year growth of television ratings after coronavirus (COVID-19) outbreak in Taiwan over two weeks after Chinese New Year in 2020, by age group. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1108162/taiwan-tv-rating-growth-after-covid-19-outbreak-by-age-group/
Nielsen. "Year-on-year Growth of Television Ratings after Coronavirus (Covid-19) Outbreak in Taiwan over Two Weeks after Chinese New Year in 2020, by Age Group." Statista, Statista Inc., 25 Mar 2020, https://www.statista.com/statistics/1108162/taiwan-tv-rating-growth-after-covid-19-outbreak-by-age-group/
Nielsen, Year-on-year growth of television ratings after coronavirus (COVID-19) outbreak in Taiwan over two weeks after Chinese New Year in 2020, by age group Statista, https://www.statista.com/statistics/1108162/taiwan-tv-rating-growth-after-covid-19-outbreak-by-age-group/ (last visited November 23, 2024)
Year-on-year growth of television ratings after coronavirus (COVID-19) outbreak in Taiwan over two weeks after Chinese New Year in 2020, by age group [Graph], Nielsen, March 25, 2020. [Online]. Available: https://www.statista.com/statistics/1108162/taiwan-tv-rating-growth-after-covid-19-outbreak-by-age-group/
