Unit sales of baby products on online shopping platforms increased during the coronavirus pandemic. Baby needs products experienced a 59 percent increase in unit sales from January 20 to March 8, 2020 when compared to the same period one year ago. Unit sales of baby diapers also increased by around 55.9 percent during that period.
For further information about the coronavirus (COVID-19) pandemic, please visit our dedicated Facts and Figures page.
E-commerce unit sales growth of baby products during the coronavirus outbreak in the United States in 2020, by type*
Characteristic
Growth in unit sales*
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IRI. (March 25, 2020). E-commerce unit sales growth of baby products during the coronavirus outbreak in the United States in 2020, by type* [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1107167/coronavirus-unit-sales-growth-baby-products-online-by-type-us/
IRI. "E-commerce unit sales growth of baby products during the coronavirus outbreak in the United States in 2020, by type*." Chart. March 25, 2020. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1107167/coronavirus-unit-sales-growth-baby-products-online-by-type-us/
IRI. (2020). E-commerce unit sales growth of baby products during the coronavirus outbreak in the United States in 2020, by type*. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1107167/coronavirus-unit-sales-growth-baby-products-online-by-type-us/
IRI. "E-commerce Unit Sales Growth of Baby Products during The Coronavirus Outbreak in The United States in 2020, by Type*." Statista, Statista Inc., 25 Mar 2020, https://www.statista.com/statistics/1107167/coronavirus-unit-sales-growth-baby-products-online-by-type-us/
IRI, E-commerce unit sales growth of baby products during the coronavirus outbreak in the United States in 2020, by type* Statista, https://www.statista.com/statistics/1107167/coronavirus-unit-sales-growth-baby-products-online-by-type-us/ (last visited July 22, 2024)
E-commerce unit sales growth of baby products during the coronavirus outbreak in the United States in 2020, by type* [Graph], IRI, March 25, 2020. [Online]. Available: https://www.statista.com/statistics/1107167/coronavirus-unit-sales-growth-baby-products-online-by-type-us/